I would estimate that 60% of the work of a UX or Product Designer is done behind the scenes and goes uncredited. That is why I have created a weekly blog, 8 weeks in total that will go into detail of my daily tasks as I navigate two new projects in parallel.
Welcome to Week Four If Week 3 was about getting ideas out of our heads and onto the screen, Week 4 was about deciding what really matters. This was the week where both projects narrowed their focus onto the most important part of any product: the home screen. The home screen is where intent meets […]
Read entry →Welcome to Week Three Week 2 gave both projects a solid research foundation — viability studies, behavioural research, even the research podcasts I shared with clients. Now, in Week 3, we started turning that evidence into something tangible. Early wireframes, flows, and workshops began to make the projects feel real. This was the week of moving […]
Read entry →Welcome to Week 2 Last week was all about setting foundations: kickoffs, first conversations, and framing two very different briefs. This week is where things started to get real. Research took centre stage, and for the first time, I began to see the shape of what HYD and GetActive might become. I also tried something […]
Read entry →Welcome to the first week of this new blog. I’ve been working in UX for over a decade now, and if there’s one thing I’ve learned, it’s this: most of the real work never makes it into the portfolio. Maybe there’s a persona or a flow diagram tossed in to tick the right boxes. But […]
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